Author: emily
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The State of Recycling in 2016: In Need of Better Outreach
The Recycling Partnership and the EPA released the 2016 State of Curbside Recycling report yesterday. The report identifies Areas of Opportunity, or ways in which residential recycling programs can be strengthened and broadened. As quoted below, several of these opportunities revolve around improved communication, education and outreach — challenges that waste and recycling professionals have been…
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On Clamshells and Clarity: Unpacking the Latest Research on Recycling Communication
The Foodservice Packaging Institute (FPI) recently released the results of a survey conducted to better understand how language, images and instructions affect communication about recycling. Chief among the results are broad findings about where residents look for recycling information, as well as some specific communication do’s and don’ts. For example: Residents rely on city websites…
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Making Sense of Big Numbers in a Big Industry
Tips and tools for using statistics effectively in your outreach.
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SWANApalooza Ski Day in Tahoe
Recyclist and SWANA are excited to offer SWANApalooza conference attendees the opportunity to spend a day skiing in the iconic Lake Tahoe area. Sign up below to join us for a day at Northstar California, which offers stunning views of the lake, ski terrain from beginner to advanced, and a variety of activities and amenities. Eager to…
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Let the Yellow Pages Be Bygone
For a long time, the yellow pages were the final word on local businesses and services, including recycling information. Need to find a copy shop, a pizza or how to recycle old tires? It was all in the yellow pages. But in the past decade or so, the internet has become a major player in…
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Recyclist’s Latest Feature: Embeddable Sites
“But how will people who come to our city website know about our Recyclist site?” This is a question that’s come up many times, and up until now, our answer was that we can link from the city website to the Recyclist site. But that never sat that well with us as a fantastic solution,…
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The Best Outreach Tool You’re Not Using (But 65% of Neighborhoods Are)
Nextdoor is a private social network site for neighborhoods. Launched in 2010, it’s intended to help neighbors share local information, whether that’s to vet a car mechanic, find a lost dog or safeguard against threats. As of September 2016, Nextdoor had 110,000 registered neighborhoods in the United States. That’s 65 percent of all neighborhoods in…
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Deep Dive Into the Latest Recycling Survey: The Upshots You Haven’t Heard Yet
The media has been focusing on the same two takeaways from the Carton Council survey, but we’ve honed in on three upshots that shouldn’t be missed.
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Up Your Writing Game with These 4 Easy Tools
Everyone knows that you should have someone check your work before you publish it, whether it’s in print, online or just an important email. But it’s hard to find a good editor, and even harder to corner someone when everyone is always so busy. The Federal Plain Language Guidelines recommend conducting interviews and surveys to…
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Talking Organics at the SWANA Western Regional Symposium
If you’re attending the SWANA Western Regional Symposium, come by the Organics Solutions Technical Session to hear Beyond Spreadsheets: Using Cloud Technology for Commercial Organics Monitoring, Compliance and Outreach by Recyclist Founder Emily Coven. Attendees will get a closer look at our cloud-based solution that makes it (literally!) 7 million times faster to identify businesses…